This week, Audi premiered the new Audi A8; the brand’s rival to the Mercedes S-Class and BMW 7-Series. The Audi A8, which is due to go on sale later this year, is Audi’s flagship model so it has big shoes to fill. But, with only 32 models registered in 2016 it is not a big seller for the brand in Ireland. What is a popular model, however, is the Audi A6; one which is completely outdated compared to the Mercedes E-Class and BMW 5-Series.
The new A8 features tech that will blow the retired banker in you’s mind. The new A8 has a traffic pilot feature which allows the car to take control of starting, acceleration, steering and braking at speeds up to 60 km/h. On top of this, the AI system can also pilot the car in and out of car parking spaces or a garage. This is controlled by the driver from either inside or outside the car.
From launch, two V6s will be available; a 3.0 TDI diesel with 286hp and a 3.0TFSI petrol with 340hp. A 4.0TDI V8 will follow later and the same 6.0 W12 is available too. Each engine will use a mild hybrid system which allows the car to coast on electric power until the engine restarts. Convenient for traffic.
Now that we have sang the new A8’s praises, what about the Audi A6? The current Mercedes E-Class launched in April 2016 and the current BMW 5-Series launched at the start of this year. The current Audi A6? It has received two facelifts in its current model run but has been around since 2011. That’s 6 years. But will the new one be worth the wait? I hate to say it, but probably not. I do like the Audi brand and they make some interesting cars. Take the Q2 or RS3 for example. But the new Audi A6 is just going to be an upscaled A4 and a downsized A8. The same goes for the model range from BMW and Mercedes. Although this is just an assumption, I’m still not holding my breath.